NATIONWIDE OOH MEDIA BROKERAGE
Your Brand. Every Market.
Zero Vendor Bias.
PMC shops the entire OOH landscape to find the right placements at the best rates — from billboards to digital screens to street-level media — across every major U.S. market.
Nationwide Reach
Every major U.S. market. One partner.
100% Independent
We work for you — not the vendors.
End-to-End Service
Strategy to reporting. We handle everything.
WHAT WE DO
From Strategy to Street
Pacific Media Collective is an independent OOH media brokerage. We plan, buy, and manage outdoor advertising campaigns across every major format and every major U.S. market — on behalf of brands, agencies, and organizations of every size.
We don't own inventory. We don't have vendor quotas. We have one job: find the right placements, at the right price, to deliver the right results for your campaign.
From a single billboard in downtown Los Angeles to a 30-city national campaign spanning billboards, transit, wallscapes, and programmatic DOOH — PMC handles it all.
WHY PMC
A Different Kind of OOH Partner
Independent & Media-Agnostic
PMC is not owned by, affiliated with, or financially incentivized by any OOH media owner. Every recommendation is made purely on what's right for your campaign. No quotas. No kickbacks.
Relationship-First, Results-Driven
Our vendor relationships are built on years of consistent, high-volume buying. That means better rates, priority access, and problems solved before they become your problem.
National Reach, Local Expertise
From the Los Angeles basin to Manhattan to mid-market cities, PMC knows the inventory, the vendors, and the nuances of every major U.S. market.
WHO WE HELP
Built for Brands That Want to Be Seen
PMC works with clients across virtually every category — from national brands and agencies to entertainment companies, political campaigns, and emerging startups.
HOW IT WORKS
Simple Process. Powerful Results.
Strategy & Discovery
We learn your goals, audience, and budget.
Market Research & Site Selection
We curate the right inventory, in the right locations.
Negotiation & Buying
We go to market on your behalf and secure the best terms.
Launch, Monitor & Report
We manage execution and deliver full campaign reporting.
Ready to Own the Street?
Let's build your next OOH campaign. PMC is ready when you are.
ABOUT PMC
Independent by Design. Driven by Results.
PMC was built to give brands and agencies the independent OOH partner they've always deserved — but rarely found.
Our Story
Pacific Media Collective was founded on a simple but powerful belief: brands deserve an OOH partner who works for them — not for the media owners.
The OOH industry has long been dominated by large holding companies and vendor-owned sales networks. Recommendations are shaped by quotas, preferred vendor relationships, and inventory the seller needs to move — not what the client actually needs.
PMC was built to be different. As a fully independent brokerage, we have no ownership ties, no vendor quotas, and no financial incentive to recommend one media owner over another. Our only incentive is your results.
Based in Southern California with deep roots in the LA market, PMC has expanded to serve clients and campaigns across every major U.S. market — from New York and Chicago to Dallas, Miami, Atlanta, Seattle, and everywhere in between.
"The OOH industry didn't need another media company. It needed an independent advocate. That's what PMC is."
— Priscilla Chagoya, Founder
Meet the Founder
Priscilla's Photo
Priscilla Chagoya
Founder & Principal, Pacific Media Collective
Priscilla Chagoya is an experienced OOH media professional with deep vendor relationships built over years of consistent, high-quality buying across every major U.S. market.
She founded Pacific Media Collective to give brands and agencies access to the kind of unbiased, expert OOH guidance that the industry's largest clients take for granted — and that independent brands rarely receive.
Every client who works with PMC works directly with Priscilla. No hand-offs to junior teams. No account coordinators. You get her expertise, her relationships, and her personal investment in your campaign's success — from the first conversation to the final report.
"I built PMC to be the partner I always wished brands had access to — someone who fights for the client, every single time."
What Drives Us
Transparency
You always know what you're paying, what you're getting, and exactly why we recommended it. No hidden markups. No mystery fees.
Independence
We are beholden to no vendor, no network, and no quota. Every recommendation is made in your best interest — full stop.
Relationships
Great OOH buying is built on relationships. Ours — with clients and vendors alike — are built on trust, consistency, and results.
Ready to experience the PMC difference?
OOH MEDIA SERVICES
Every Format. Every Market. One Partner.
PMC brokers every major OOH format across every major U.S. market — with no vendor bias and no inventory agenda.
PMC is format-agnostic and market-agnostic. Whether you need one billboard in downtown LA or a 30-city national campaign, PMC has the relationships, the expertise, and the independence to build and execute the right media plan for your goals and budget.
Below is a full overview of the OOH formats PMC plans and buys on behalf of our clients.
Billboards & Bulletins
Large-format roadside advertising — the backbone of OOH. Includes standard bulletins, tri-visions, and spectaculars across highways, arterials, and high-traffic corridors nationwide. Available in printed and digital formats.
Digital Out-of-Home (DOOH)
LED and LCD digital displays that allow dynamic creative, dayparting, and real-time content updates. Higher visibility, faster turnaround, no print production costs. Ideal for campaigns that need flexibility.
Transit Advertising
Bus wraps, bus shelters, subway and rail cards, station dominations, and airport displays. Reaches commuters, travelers, and urban audiences at eye level and in high-dwell environments.
Wallscapes & Murals
Large-format building wraps and wall murals in premium urban locations. Some of the highest-impact, most shareable OOH formats available — and a staple of cultural marketing moments.
Street-Level Media
Bus shelters, kiosks, newsstands, benches, and urban panels at ground level. Maximum pedestrian exposure in high-foot-traffic retail corridors, entertainment districts, and downtown cores.
Wild Posting / Wheat Paste
High-frequency, grassroots-style posting in dense urban markets. Raw, authentic, highly visible. A staple of entertainment marketing — concerts, films, TV premieres, product drops, and streetwear launches.
Airport Advertising
Premium placements in major domestic and international airports. Reach high-income, frequent travelers in a captive, high-dwell environment where attention is naturally elevated.
Programmatic DOOH
Data-driven, automated buying of digital OOH inventory. Target by geography, audience behavior, time of day, weather, and live events. Scale fast. Optimize in real time.
Not sure which format is right for you?
Let PMC build the right media mix for your goals and budget. We'll recommend the formats that actually make sense — not the ones we need to sell.
PROGRAMMATIC DOOH
OOH Meets Data. Welcome to Programmatic DOOH.
Precision targeting. Real-time optimization. Massive reach. PMC manages it all.
What Is Programmatic DOOH?
Traditional OOH is bought in fixed placements for fixed periods of time. You pick a location, you run for four weeks, and you wait to see what happens.
Programmatic DOOH is different. It allows real-time, data-driven buying of digital OOH inventory through Demand-Side Platforms (DSPs) — the same technology used to buy digital advertising online, now applied to physical screens in the real world.
Ads are served dynamically, triggered by location, audience behavior, time of day, weather conditions, live events, and more. Instead of buying a fixed unit for four weeks, you buy impressions — served to the right audience, in the right place, at the right moment.
PMC connects clients to programmatic DOOH inventory across all major DSPs and supply-side platforms, spanning thousands of digital screens: gas station pumps, gym and fitness screens, retail point-of-sale displays, rideshare tablets, street-level panels, transit hubs, and more.
Why Go Programmatic?
Audience-Based Targeting
Go beyond location. Target by demographics, behaviors, income, and purchase intent using first- and third-party data. Reach your audience — wherever they are.
Dayparting & Contextual Triggers
Run your ad during morning drive only. Or only when it's raining. Or only when there's a game tonight. Real-time context makes every impression count.
Dynamic Creative Optimization
Serve different creative based on time, location, audience, or live data feeds. One campaign. Infinite relevance.
Real-Time Reporting
See impressions, reach, and frequency as the campaign runs. No waiting until the flight ends to know if it's working.
Flexible Budgets
No long-term contracts required. Start, pause, or scale spending based on performance. Programmatic DOOH works for budgets of every size.
National Scale, Hyper-Local Precision
Reach audiences coast to coast — or just in one zip code. Programmatic DOOH bridges the gap between mass reach and pinpoint precision.
Full-Service Programmatic Execution
PMC manages the entire programmatic DOOH process from start to finish — so clients don't need a trading desk or in-house expertise.
We handle audience strategy, DSP setup and trafficking, creative specifications, campaign optimization, and full reporting. You set the goals. We execute.
Whether you're running your first programmatic DOOH campaign or scaling an existing digital strategy into OOH, PMC has the expertise to make it perform.
Ready to run smarter OOH?
WHO WE HELP
Built for Brands That Want to Be Seen.
PMC works with a wide range of clients — from emerging startups to national advertisers — across virtually every industry.
Brands & National Advertisers
Consumer brands, CPG companies, and national advertisers looking to drive mass awareness or targeted reach across one or multiple markets. PMC handles strategy and execution so brand teams can focus on the big picture.
PMC Delivers:
- Market-by-market media planning
- Vendor negotiation & rate optimization
- Creative coordination & campaign reporting
Advertising Agencies
Independent agencies and boutique shops that need a trusted OOH partner for their clients. PMC acts as a seamless extension of the agency team — white-glove service, agency-friendly process, competitive rates.
PMC Delivers:
- White-label OOH buying
- Fast-turnaround proposals
- Agency-commissionable rates
Entertainment & Media
Film studios, streaming platforms, record labels, concert promoters, and live event marketers who need to build buzz fast. PMC specializes in entertainment-driven OOH — wild posting, wallscapes, transit dominations, and hyper-targeted DOOH.
PMC Delivers:
- Entertainment-specific format expertise
- Fast-turnaround execution
- High-impact creative placements
Political Campaigns
Candidate campaigns, ballot initiatives, PACs, and political action committees needing to reach voters in targeted districts and markets. PMC understands the urgency and compliance requirements of political advertising.
PMC Delivers:
- Market-targeted OOH placements
- Rapid execution
- Voter-focused site selection
Retail & Food & Beverage
Retailers, restaurant chains, franchise groups, and food & beverage brands driving foot traffic, location awareness, or product trial. OOH remains one of the most effective drivers of in-store and in-restaurant traffic.
PMC Delivers:
- Trade area targeting
- Proximity-based planning
- Grand opening & seasonal support
Healthcare & Wellness
Hospitals, health systems, wellness brands, and healthcare providers building awareness in local and regional markets. OOH delivers reach in the communities that matter most.
PMC Delivers:
- Community-level targeting
- Compliant creative coordination
- Local market expertise
Real Estate & Development
Homebuilders, developers, commercial real estate companies, and leasing companies driving awareness and traffic in specific geographic areas.
PMC Delivers:
- Drive-zone targeting
- Proximity-based billboard selection
- Grand opening & sales office support
Startups & Emerging Brands
Fast-growing brands ready to make their first big OOH move. PMC helps emerging brands access premium inventory — with the expertise to make every dollar count.
PMC Delivers:
- Budget-smart media planning
- High-impact market entry strategy
- Flexible buying structures
Don't see your industry? Let's talk.
PMC has worked with clients across virtually every category. If OOH can help your business, we can find the right strategy.
THE PMC PROCESS
Simple Process. Powerful Results.
From first conversation to final report, PMC manages every phase of your OOH campaign.
Discovery & Strategy
PMC begins every engagement with a strategy conversation. We learn your goals, target audience, budget, timeline, and competitive landscape. From there, we build a campaign strategy that matches your objectives — not our inventory.
Market Research & Site Selection
PMC researches available inventory across every relevant market and format. We evaluate locations for traffic counts, audience composition, visibility, competitive context, and overall value — and deliver a curated set of recommendations, not a raw dump of everything available.
Vendor Negotiation & Buying
PMC goes to market on your behalf and negotiates directly with media owners for the best rates, added value, and favorable terms. Our long-standing vendor relationships translate into real savings and priority access that clients couldn't secure on their own.
Contracts & Production Coordination
PMC manages all contracts, deadlines, and creative specifications. We coordinate production and installation with vendors and printers so nothing falls through the cracks. You review and approve — we handle the logistics.
Campaign Launch & Monitoring
Once your campaign is live, PMC monitors execution to confirm all units are up, running, and performing as contracted. We handle any issues — posting delays, creative problems, unit swaps — so you never have to chase a vendor.
Reporting & Wrap-Up
At campaign end, PMC delivers a full post-campaign report: proof-of-posting documentation, impressions summary, performance observations, and recommendations for future campaigns. Your investment is fully accounted for — down to the last panel.
Ready to get started?
Every great campaign starts with a conversation. Let's have one.
WHY CHOOSE PMC
A Different Kind of OOH Partner.
In a world of vendor-owned sales teams and quota-driven networks, PMC is built differently.
True Independence
PMC is not owned by, affiliated with, or financially incentivized by any OOH media owner or network. Every recommendation we make is based purely on what's right for your campaign — not what we need to sell.
No quotas. No preferred vendor deals. No hidden kickbacks. Just honest, expert guidance from a partner who works exclusively for you.
Direct Access to Decision-Makers
When you work with PMC, you work directly with Priscilla Chagoya and her team — not an account coordinator reading from a brief. You get direct communication, fast answers, and people who are personally invested in your campaign's success from day one.
No hand-offs. No junior teams. No runaround.
Vendor Relationships That Work for You
PMC has cultivated direct relationships with media owners across every major U.S. market through years of consistent, high-quality buying. Those relationships translate into real, measurable advantages for our clients: better rates, priority inventory access, and issues resolved before they become your problem.
Complete Transparency
PMC operates on a simple, transparent model. You always know what you're paying, what you're getting, and exactly why we recommended it.
No markups hidden in media costs. No mystery fees. No vague line items. Full clarity — from the first proposal to the final invoice.
Full-Service, Zero Hassle
PMC handles everything — strategy, research, negotiation, contracts, production coordination, installation oversight, campaign monitoring, and post-campaign reporting.
One partner. One point of contact. Complete accountability. You focus on your business; we focus on your campaign.
Experience the PMC Difference.
There's a reason clients come back to PMC campaign after campaign. Let us show you why.
OUR WORK
Campaigns That Get Noticed.
A selection of campaigns planned and executed by Pacific Media Collective across formats and markets nationwide.
PMC has planned and executed campaigns across every major OOH format — from single-market activations to multi-city national campaigns. Each placement is strategically selected to maximize impact for the client's specific goals, audience, and budget.
The images below represent the types of OOH formats and placements PMC plans and buys. Client-specific case studies are available upon request.
Large-Format Billboard
Major Metro Market
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Digital OOH
Urban Corridor
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Transit Wrap
City Market
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Wallscape / Mural
Urban Market
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Wild Posting
Entertainment District
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Street-Level Kiosk
Downtown Core
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Airport Display
International Terminal
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Programmatic DOOH
Gas Station Network
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Multi-Market Campaign
National
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Campaign Installation
Field Execution
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Looking for campaign case studies? Contact PMC directly and we'll walk you through relevant work for your category and goals.
Want to see what PMC can do for your brand?
CONTACT PMC
Let's Build Something Great Together.
Ready to put your brand on the street? PMC is ready to help.
Get in Touch
Whether you have a specific campaign in mind or just want to explore what OOH could do for your brand, PMC is happy to start a conversation. No hard sell. No pressure. Just a genuine conversation about your goals.
Southern California
Serving Clients Nationwide
(949) 306-9589
priscilla@pacificmediacollective.com
PMC responds to all inquiries within one business day.
Start the Conversation
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